In order to establish a unified construction land market, it is necessary to choose a rational pathway for the market transfer of Rural Collective Construction Land (RCCL) in China. This paper focuses on different methods of RCCL transfer based on stakeholder analysis and three case studies including models from Guangdong, Wuhu and Chongqing. The main finding is that all three models improved resource allocation efficiency and intensive utilization of RCCL through land and capital transfer. Each model built different interest coordination mechanisms among stakeholders, suited to different regions and cases. The Guangdong model is suitable for an economically developed region. The Wuhu model is suitable for developing regions in central China while western underdeveloped regions in China can adopt the Chongqing model. The policy implication is that better policy making for the promotion of RCCL transfer in China should consider regional characteristics as well as the economic development context.