Globally, anthropogenic land conversion has resulted in reduced natural land available for free-roaming wildlife, and a shift in species composition. Certain mesocarnivores exhibit an ability to adapt and expand distribution ranges under differing anthropogenic pressures. Our study addressed the socio-ecological attitudes and general perspectives towards mammalian mesocarnivores across a land-use gradient (rural–urban) from the uMgungundlovu to eThekwini municipalities of KwaZulu-Natal, South Africa. We determined threats, conflicts and attitudes towards mammalian mesocarnivores using an online questionnaire survey. The public held a range of opinions on mesocarnivores. Participants from both land-use types generally regarded mesocarnivores as non-threatening and vital for the environment. However, not all mesocarnivores were regarded with equal benevolence. Black-backed jackals, Canis mesomelas, were consistently singled out as a problematic species by rural inhabitants and this intensified reactions when a confrontation occurred. Smaller and more behaviourally flexible mesocarnivores (mongoose spp. and Cape genets, Genetta tigrina) were the most observed species in both land-use types, indicating potential population increases. Vehicle collision was the leading cause of mesocarnivore fatalities. Overall, perceived impacts and threats of mesocarnivores differed across the land-use gradients. Our study illustrates the importance of citizen science and community engagement across a land-use gradient in wildlife conservation efforts.