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4 November 2020 The O2O E-commerce Model of Marine Fishery and Aquatic Products under the Background of “Internet+”
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Abstract

Chang, Y., 2020. The O2O e-commerce model of marine fishery and aquatic products under the background of “Internet+”. In: Li, L. and Huang, X. (eds.), Sustainable Development in Coastal Regions: A Perspective of Environment, Economy, and Technology. Journal of Coastal Research, Special Issue No. 112, pp. 240-243. Coconut Creek (Florida), ISSN 0749-0208.

Under the background of “Internet +”, it is the trend of the times to realize the low-cost and high-efficiency sales of ocean aquatic products through the construction of large-scale e-commerce platforms. Through analyzing the successful typical cases of “Finding Steel Network”, drawing on its successful experience in professional refinement and industrial chain optimization in the process of e-commerce platform construction, combined with the construction of the Zhoushan National Ocean Fishery Base and the “Super Fish” e-commerce website Analyze and put forward some suggestions for the construction of an e-commerce platform for the sale of ocean aquatic products.

©Coastal Education and Research Foundation, Inc. 2020
Yong Chang "The O2O E-commerce Model of Marine Fishery and Aquatic Products under the Background of “Internet+”," Journal of Coastal Research 112(sp1), 240-243, (4 November 2020). https://doi.org/10.2112/JCR-SI112-067.1
Received: 30 June 2020; Accepted: 3 August 2020; Published: 4 November 2020
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