Sun, L.; Lee, M., and Ji, Y., 2020. The promotion of marine animation on the cultural consciousness of the audience from the perspective of cognitive psychology. In: Yang, Y.; Mi, C.; Zhao, L., and Lam, S. (eds.), Global Topics and New Trends in Coastal Research: Port, Coastal and Ocean Engineering. Journal of Coastal Research, Special Issue No. 103, pp. 1149–1152. Coconut Creek (Florida), ISSN 0749-0208.

It is of great social significance to study the effect of marine animation on the conscious promotion of audience culture. At present, the significance of research indicators selected by relevant research methods is weak, and the rationality of research results is not very ideal. Based on cognitive psychology, this paper studies the effect of marine animation on the conscious promotion of audience culture. This paper analyzes the factors that affect the consciousness of mass culture, the positive factors that marine animation has on the audience, and the role of marine animation in promoting the consciousness of audience culture from a general perspective. The positive influence factors of marine animation on the audience include giving full play to the public's innovation and creativity, improving their learning and cognitive ability; conforming to the psychological characteristics of the public's love of novelty and pursuit of new trends; injecting new elements into the public's language use environment; properly meeting the public's catharsis psychology of social negative events. Taking the analysis results as the input of cognitive psychology based marine biological animation to enhance the audience's culture consciously, the activation function is introduced, and combined with the cognitive psychology network model, the results of marine biological animation to enhance the audience's culture consciously are output. The experimental results show that the skewness coefficient is less than 1, and the kurtosis coefficient is close to 0.