Big data. For some, it is a vaguely apocalyptic term; for others, it represents a new era of understanding our environment and ourselves. Today, big data are being harnessed in ever more innovative ways that simply were not possible when we only had small sets of data to work with. Although mountain system research does not yet produce the vast quantities of data that are now common to other fields, there are nevertheless many data that, if pooled, could provide new insights into how mountain socioecological systems function. As the Mountain Research Initiative's Concerted Efforts progress, it becomes clear that it is time for the mountain research community to harness the lessons and power of at least “medium data” to develop a stronger, evidence-based understanding of both the generalities and the specificities of mountain systems.